A primer on the future of PR, marketing and advertising -- now revised and updated with new case studies

"Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." -- Jason Harris, CEO of Mekanism

Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions -- with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses.

Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they're primed to generate explosive reactions.

Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses.

Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.

• We started tracking this book on July 31, 2014.
• This book was $7.99 when we started tracking it.
• The price of this book has changed 132 times in the past 3,755 days.
• The current price of this book is $13.99 last checked one day ago.
• This book is at its lowest price in the past 90 days.
• This lowest price this book has been offered at in the past six months is $10.99.
• This lowest price this book has been offered at in the past year is $4.99.
• The lowest price to date was $1.99 last reached on December 7, 2015.
• This book has been $1.99 one time since we started tracking it.
• The highest price to date was $14.99 last reached on September 10, 2024.
• This book has been $14.99 2 times since we started tracking it.

• Business & Money

• Text-to-Speech: Disabled
• Lending: Disabled
• Print Length: 169 Pages
• File Size: 1,761 KB