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The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

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The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success

Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld's evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to:

- Engage buyers' emotions to increase their receptiveness to you and your ideas
- Ask questions that line up with how the brain discloses information
- Lock in the incremental commitments that lead to a sale
- Create positive influence and reduce the sway of competitors
- Discover the underlying causes of objections and neutralize them
- Guide buyers through the necessary mental steps to make purchasing decisions

Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others.

**Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot

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  • We started tracking this book on February 2, 2017.
  • This book was $12.99 when we started tracking it.
  • The price of this book has changed 96 times in the past 2,707 days.
  • The current price of this book is $4.99 last checked 13 hours ago.
  • This book is at its lowest price in the past year.
  • The lowest price to date was $1.99 last reached on November 18, 2018.
  • This book has been $1.99 2 times since we started tracking it.
  • The highest price to date was $14.99 last reached on June 5, 2024.
  • This book has been $14.99 14 times since we started tracking it.

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Additional Info

  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 287 Pages
  • File Size: 5,352 KB

We last verified the price of this book about 13 hours ago. At that time, the price was $4.99. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.