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The Only Sales Guide You'll Ever Need

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(688 reviews)

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The USA Today bestseller by the star sales speaker and author of The Sales Blog that reveals how all salespeople can attain huge sales success through strategies backed by extensive research and experience.

Anthony Iannarino never set out to become a salesman, let alone a sales manager, speaker, coach, or writer of the most prominent blog about the art and science of great selling. He fell into his profession by accident, as a day job while pursuing rock-and-roll stardom.

Once he realized he'd never become the next Mick Jagger, Iannarino turned his focus to a question that's been debated for at least a century: Why are a small number of salespeople in any field hugely successful, while the rest get mediocre results at best?

The answer is simple: it's not about the market, the product, or the competition -- it's all about the seller. And consequently, any salesperson can sell more and better, all the time.

Over twenty-five years, Iannarino has boiled down everything he's learned and tested into one convenient book that explains what all successful sellers, regardless of industry or organization, share: a mind-set of powerful beliefs and a skill-set of key actions, including...
·Self-discipline: How to keep your commitments to yourself and others.
·Accountability: How to own the outcomes you sell.
·Competitiveness: How to embrace competition rather than let it intimidate you.
·Resourcefulness: How to blend your imagination, experience, and knowledge into unique solutions.
·Storytelling: How to create deeper relationships by presenting a story in which the client is the hero and you're their guide.
·Diagnosing: How to look below the surface to figure out someone else's real challenges and needs.

Once you learn Iannarino's core strategies, picking up the specific tactics for your product and customers will be that much easier. Whether you sell to big companies, small companies, or individual consumers, this is the book you'll turn to again and again for proven wisdom, strategies, and tips that really work.

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Price Summary

  • We started tracking this book on November 28, 2016.
  • This book was $13.99 when we started tracking it.
  • The price of this book has changed 115 times in the past 2,947 days.
  • The current price of this book is $12.99 last checked 10 hours ago.
  • This lowest price this book has been offered at in the past 90 days is $5.99.
  • This lowest price this book has been offered at in the past year is $4.99.
  • The lowest price to date was $4.99 last reached on July 15, 2024.
  • This book has been $4.99 11 times since we started tracking it.
  • The highest price to date was $14.99 last reached on November 14, 2024.
  • This book has been $14.99 28 times since we started tracking it.

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Additional Info

  • Text-to-Speech: Disabled
  • Lending: Disabled
  • Print Length: 235 Pages
  • File Size: 1,282 KB

We last verified the price of this book about 10 hours ago. At that time, the price was $12.99. This price is subject to change. The price displayed on the Amazon.com website at the time of purchase is the price you will pay for this book. Please confirm the price before making any purchases.